• We’re Coming to America

    We’re Coming to America

    That’s right, Ida Squad! After a challenging, rewarding, and downright weird year, things are looking up for women’s footwear in 2021. 
  • Why the Matildas away jersey debacle was no surprise.

    Why the Matildas away jersey debacle was no surprise.

    The fact is, the more we have dug into this problem, the more we have realised that this is an industry that does not care about women. This fiasco is just the latest example.
  • How will women’s rugby boots impact my game?

    How will women’s rugby boots impact my game?

    Women’s rugby in Australia According to data from World Rugby women now make up 26% of all rugby players, and the amount of women involved in the sport globally having increased 60% since 2013.  Not only this, 40% of all global fans are women and 50% of all Olympic rugby players are women. Women’s rugby 7s in Australia has received a welcome boost this...
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